Overwhelmed by Pinterest marketing?
Pinterest’s visual platform attracts over half a million monthly users to browse, gather inspiration, discover new products, and then leave to visit your website to learn more.
It’s not a leap to imagine how Pinterest can increase visibility, traffic, and sales–especially for makers, designers, and small businesses. Success on Pinterest is not automatic and requires a good strategy, which can be time-consuming. Ready to grow your brand without the learning curve or time commitment?
You know Pinterest has massive organic traffic-driving potential, but tackling it on your own has left you feeling stuck in a spin cycle going nowhere fast.
Maybe a client showed you inspo pics of your jewelry she found on Pinterest, or you finally sold a one-of-a-kind piece and realized the sale came from Pinterest. So you doubled down, connected your Shopify to Pinterest, started pinning, and called it a day, expecting the sales to pour in.
Except they didn’t.
Despite pinning regularly…
…you only see static engagement numbers or a few saves here and there for all your effort.
You go the extra mile to craft the perfect pin…And then your account’s reach starts to decline.
Pinterest can feel like a broken-down jalopy rather than a sleek traffic-driving machine when you’re unsure about your strategy…
…If only you had more time to learn all the ins and outs of Pinterest marketing on top of running a business, creating products, and focusing on what you do best.
But guess what?
You don’t need to be a Pinterest marketing expert to see more traffic - and you don’t need to feel frustrated and wonder whether Pinterest is worth the effort.
It could be that your time is better spent on your creative vision rather than becoming an expert on a platform and staying updated on all the nuances of working strategies.
Replace the overwhelm of learning and the time-suck of implementing all the guesswork with proven strategies that work.
Instead of using your creativity and time to take you away from wearing the many hats as a small business owner to DIY your Pinterest, I can take away the overwhelm to get your products in front of a stadium full of potential customers excited to discover your brand.
…No more depending on the short-term or disappointing results from your Instagram posts because they sink like a cement block to the bottom of the feed and don’t drive consistent growth for your business.
…No more paralysis-by-analysis wondering what boards you should create or keywords you should use to reach new audiences.
…No more battling perfectionism designing an ‘oh so’ visually appealing pin design only to find it doesn’t resonate with users on Pinterest.
…No more throwing spaghetti at the wall and hoping something sticks with ad-hoc pinning.
Just great quality Pinterest management, strategically designed to guide users through the buying journey, converting traffic into email sign-ups, custom inquiries, and sales.
Your Pinterest marketing isn’t about you or how awesome your products are.
It’s about inspiring people to explore the possibilities to achieve their goals.
Pinterest marketing is inspirational. And your brand can inspire more people through the right keyword strategy to optimize your content delivery. Pinterest users aren't your customers yet, but with 97% of searches being unbranded, they are open-minded about discovering a brand like yours!
Make it easier for people to be inspired by your brand with an organized account to make any Dewey Decimal-abiding librarian blush. A well-structured Pinterest profile ensures the algorithm can easily connect people interested in your topics, products, and services.
Attract attention with pin images that inspire people to take action. Images with visual appeal speak louder than a thousand words to create an unquenchable desire to discover more.
Keep the inspiration coming with consistent pinning, transforming Pinterest users' aspirations into plans while freeing up your time to get back to what you’re passionate about.
Get clarity on what inspires people most about your brand by knowing exactly what’s working to serve up more inspiration on the things that matter to your audience.
Get more studio time back and forget about sacrificing weekends for endless hours on the computer to drive more traffic, increase sales, or simply build brand awareness.
You can get back to focusing on your passion and watch your business grow.
Because your Pinterest marketing will work for you while you sleep.
And that deserves some indulgent creative time to play.
Sound good?
We start with a deep dive into your business, understanding your goals, and developing a custom Pinterest strategy to support them.
Discovery & Strategy Session
Pinterest Account Setup
I perform a full existing account audit or setup from scratch, optimizing your boards to accurately reflect the products or services you want your brand to be discovered for, descriptions to give more context about your content, and a profile overview that richly informs the algorithm the type of business you have.
Custom Content Creation
I create fresh, high-quality pins to grab attention in the feed, with keyword-rich titles and descriptions for optimized discovery while referring to high-ranking Pins in a similar niche to best resonate with your audience.
Monthly Management
Our ongoing management includes daily pinning, account monitoring, and regular content updates to keep your Pinterest account growing.
Who I can help
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Jewelry and small product-based businesses
Pinterest perfectly meets users' needs in a one-stop shopping experience, with 70% of users searching Pinterest for jewelry with shoppers spending 80% more than other plaforms.
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Small business owners
Showing up consistently on Pinterest allows you to get in front of over 522 million monthly users actively searching for the solutions your business provides.
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E-commerce & Brick-and-mortar stores
Optimize your Pinterest profile to include your location and use Pinterest’s powerful lead generation abilities to create awareness encouraging store visits.
Pinterest Management Case Study
Geralyn Sheridan Designs | Fine Jewelry Store
New traffic. New leads.
It all begins with strategy. Leverage Pinterest as a discovery tool for your ideal audience to increase impressions, engagement, and website traffic.
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Pinterest is a long game. Pins usually take 3-6 months to rank, while significant growth typically occurs after consistent pinning and content creation over 6-12 months.
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Yes! Pinterest is not just a social media platform; it's a visual search engine. By optimizing your pins and account with the right keywords, you can improve your SEO and drive organic traffic to your site. Search engines like Google can also index your boards to appear in search results.
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Unlike other platforms, Pinterest uses keywords instead of engagement signals. Users searching for products, inspiration, and ideas can quickly discover your brand with the proper keyword strategy. This makes it an ideal evergreen platform to keep your pins discoverable for years and consistently drive traffic to your website.
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Pinterest Setup Package: Starting at $997, includes full account setup, keyword research, board creation, and interest targeting to build a solid foundation for the delivery of your pins.
Monthly Management Package: Starting at $697/month: It includes daily pinning, content strategy, and board optimization with custom pin creation to consistently grow your account and send qualified leads to your website.
A La Carte Services: Need something specific? I also offer individual services like branded pin templates, board covers, and custom lead magnet designs starting at $197.
